Hi, my name is Juan! I hope you enjoyed reading this article.

If you want to start you digital marketing journey with us, click here.

Hi, my name is Juan! I hope you enjoyed reading this article.

If you want to start you digital marketing journey with us, click here.

Need Leads? Step Right Up!

by | Jul 25, 2016

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    Facebook introduces Lead Ads

    If you are familiar with social media marketing and specifically how to use Facebook as a platform for it, you have in all probability come across the concept of lead generation: the process of attracting potential customers to your business or service. Now Facebook has made this process even more effective by introducing Lead Ads.

    Lead ads are different from normal Facebook ads. Now, when a person clicks on a lead ad, they are taken to an on-Facebook form where they can edit and confirm the information they completed before clicking the “submit” button. This setup makes the process of signing up very easy and in today’s fast paced world, people are more likely to convert if they can sign up faster.

    Why you have to consider lead ads:

    • Contact forms are included in your ad. When a person clicks on your ad
    • It makes generating leads much easier. Now you can ask potential customers and interested parties for information and they can submit it without having to leave Facebook.
    • People can review their information. If a person is interested in your business or service offerings after seeing your ad, they can click the call to action, review and change their info if needed before submitting the form.
    • You can choose which questions to ask in the contact form. Every business is unique, thus to customise these questions is a great advantage as you can mould them to fit your business best.
    • Leads are now easily downloadable. Your generated leads can now be downloaded directly from Facebook or alternatively, you can connect your leads to CRM’s such as MailChimp or Pipedrive.

    Social Media marketing is a very competitive environment, but it holds enormous possibilities and success when done right and optimally. Facebook lead ads can go a long way to achieve these successes, so get on it!

    Sources:

    Facebook.com

    Social Media Examiner

    HOW WE SOLVE YOUR PAIN POINTS

    Our Quintessential Services

    People are the heartbeat of our business. Coupled with passion and performance, we build our services around your targets, your demands and your budget. Our team of experts will craft a bespoke strategy specific to your brand’s needs and goals.

    our consulting services

    Lead Generation Strategy

    Developing customised lead generation strategies tailored to the unique needs and goals of each client, utilising a combination of digital marketing channels and tactics.

    our digital marketing services

    Search Engine OptimiSation (SEO)

    Optimising websites to improve their visibility and organic search rankings on search engines, driving targeted traffic and generating quality leads.

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    Pay-Per-Click (PPC) Advertising

    Creating and managing strategic PPC campaigns on platforms like Google Ads, Bing Ads, or social media platforms to generate immediate visibility, traffic, and leads.

    our online reputation management services

    Social Media Marketing

    Leveraging social media platforms (such as Facebook, Instagram, LinkedIn, Twitter) to engage with the target audience, build brand awareness, and drive lead generation through targeted content and advertising campaigns.

    our digital marketing services

    Email Marketing

    Designing and executing email campaigns to nurture leads and maintain communication with prospects, providing them with valuable information, offers, and updates to drive conversions.

    our social media services

    Analytics and Reporting

    Utilising analytics tools to track and measure the performance of digital marketing campaigns, providing insightful reports and data-driven recommendations to improve lead generation efforts.

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