Hi, my name is Juan! I hope you enjoyed reading this article.

If you want to start you digital marketing journey with us, click here.

Hi, my name is Juan! I hope you enjoyed reading this article.

If you want to start you digital marketing journey with us, click here.

3 Things You Used to Think About Social Media

by | Dec 1, 2016



    For businesses, an online economy offers tremendous advantages. One such advantage is the worldwide exposure that the internet provides. With proper social media management, a business can reach large audiences and gain major authority for their brand which translates in higher profits.

    In this digital age, we are confronted by terms such as social media or social networking and many of us don’t know the difference, or even the meaning behind those terms. Let’s see if we can clear this up:

    Social Media vs Social Network

    Social media is defined as a group of applications located on the Internet that allow users to create and exchange content and by content we mean text, images, videos etc.

    A social network is a social structure created by users, groups or organisations as a way to communicate and share content among them. So, a social network is a small part of social media which includes websites, blogs, forums, photo sharing, business and social networks, social gaming, products and services reviews etc.

    Social Media Marketing is Free

    As a business owner you might think that starting a marketing campaign on social media is free. To a certain point, you might be right. Opening an account on social networks like Facebook or Twitter, doesn’t cost you anything. You could also start a blog free of charge. Having any kind of online presence for your business is a start but online marketing is so much more than that.

    In the end, what’s the purpose of having an account on any social network sites if you cannot reach and interact with your customers and engage new potential clients? In this aspect, there is no difference between traditional marketing channels and online marketing channels. They both cost money.

    Social Media Marketing is Easy

    Of course! Anybody can open a Facebook page or post a tweet on Twitter, just like anybody can drive a car. That doesn’t mean they are good at it. How about posting relevant content about your product/business/company in such a way that specifically targets the right audience and engages them to find out more?

    What about starting a marketing campaign using various social media tools that can increase the traffic on your website, social network page or increase your monthly profits? Those are objectives that are not so easy to accomplish without professional help.

    So, if you thought social media marketing was free and easy, think again. But, this doesn’t mean it can’t be fun and rewarding. Find out how the social media experts at JQ Digital can get your business brilliant exposure on powerful social networks, all within your budget!


    Our Quintessential Services

    People are the heartbeat of our business. Coupled with passion and performance, we build our services around your targets, your demands and your budget. Our team of experts will craft a bespoke strategy specific to your brand’s needs and goals.

    our consulting services

    Lead Generation Strategy

    Developing customised lead generation strategies tailored to the unique needs and goals of each client, utilising a combination of digital marketing channels and tactics.

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    Search Engine OptimiSation (SEO)

    Optimising websites to improve their visibility and organic search rankings on search engines, driving targeted traffic and generating quality leads.

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    Creating and managing strategic PPC campaigns on platforms like Google Ads, Bing Ads, or social media platforms to generate immediate visibility, traffic, and leads.

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    Social Media Marketing

    Leveraging social media platforms (such as Facebook, Instagram, LinkedIn, Twitter) to engage with the target audience, build brand awareness, and drive lead generation through targeted content and advertising campaigns.

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    Email Marketing

    Designing and executing email campaigns to nurture leads and maintain communication with prospects, providing them with valuable information, offers, and updates to drive conversions.

    our social media services

    Analytics and Reporting

    Utilising analytics tools to track and measure the performance of digital marketing campaigns, providing insightful reports and data-driven recommendations to improve lead generation efforts.


    The JQ Digital Marketing Machine

    The JQ Digital Marketing Machine

    The Complete Guide to Digital Marketing In today's fast-paced digital landscape, having a robust digital marketing strategy is imperative for businesses to thrive. At JQ Digital, we've crafted a comprehensive solution encompassing every vital aspect of digital...